Join the program

Recycling project

A sustainability-conscious store is a pioneering store . Join Vittoria Re-Cycling by ESOSport and give new life to rubber by helping the planet. At zero cost*

*currently only available for the Italian market

No-cost pickup and disposal

Vittoria covers all costs of the tire and room pickup and disposal service provided by ESOSport.

According to law

Your store will be in line with the latest tire and chamber disposal regulations. ESOSport is well-established in the field of waste disposal in the sports industry and an entity sponsored by the Italian Cycling Federation.

Help the planet and sport

By participating in the Vittoria Re-Cycling project, you will actively contribute to the recycling of tires and rubber chambers. ESOSport gives new life to rubber to make playground pavements or athletic track bases.

How Vittoria Re-cycling program membership works


To be part of Vittoria Re-Cycling, you must become a Vittoria customer and be assigned to a Vittoria area agent. Give us your contact information in the form below and we will get back to you!


You will then be contacted to sign the contract with Vittoria Re-Cycling by ESOSport. The contract is valid for 12 months and must be renewed from year to year.


You will be able to select the number of tire and waste chamber pickups you need. Vittoria will cover the cost of three pickups in a year. When signing the contract, you will be able to specify whether you would like to take advantage of additional (paid) pickups.


You will receive a free Starter Kit, which includes containers to store discarded tires and inner tubes and communication materials to promote the initiative among your customers.

What does the starter Kit contain?

Tire stand

Inner tube box

panels (cash register + counter)


Join the programme and give your tires a new life